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Modern spam protection services utilize a "one size fits all" technique. Emails spam are ranked on the collective email data of users email accounts. In short, this is why they do not work. Anything that makes decisions for the general public based on a set of predefined rules is going to be circumvented by spammers and solicitors. The unique embedded InboxLock algorithm (or brain) learns on an individual level. InboxLock is a hybrid learning system. It learns on the fly and will remove or allow emails based on what you tell it to do.